Damani Brand Privacy Policy

1. Introduction

Welcome to Damani Brand.

Damani Brand LLC ("Damani Brand," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy describes how we collect, use, disclose, retain, and protect personal information when you visit our website, purchase products, create a customer account, subscribe to marketing communications, or otherwise interact with our services.

Our website is located at https://www.damanibrand.com (the "Site").

Damani Brand operates an online retail store offering men's and women's clothing, footwear, fashion accessories, and related merchandise. Our store is powered by Shopify and uses third-party suppliers and fulfillment partners to process and deliver customer orders.

This policy also explains our use of Google services, including Google Analytics and Google authentication where enabled.

By using our services, you acknowledge the privacy practices described in this policy. Where required by applicable law, we request your consent before processing personal information for particular purposes.

For privacy-related questions, please contact:

Damani Brand LLC
North Carolina, United States
Email: damanibrandllc@gmail.com
Website: https://www.damanibrand.com

2. Personal Information We Collect

We collect personal information necessary to operate our online store, fulfill customer orders, provide customer support, maintain account security, and improve our services.

A. Information You Provide Directly

Depending on how you interact with our store, we may collect:

• First and last name

• Email address

• Telephone number

• Billing and shipping addresses

• Customer account information

• Order numbers and purchase history

• Product selections and preferences

• Marketing subscription preferences

• Customer service messages and correspondence

• Information submitted through contact forms or other communications

B. Payment and Transaction Information

When you make a purchase, payment information is processed through Shopify and its supported payment service providers.

Transaction information may include payment method, billing details, transaction identifiers, payment status, and limited payment card information.

Damani Brand does not intentionally collect or store complete payment card numbers on its own systems. Payment providers handle sensitive payment information according to their security and processing requirements.

C. Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

• Internet Protocol (IP) address

• Browser type and version

• Device type and operating system

• Approximate geographic location derived from technical information

• Website pages and products viewed

• Referral sources and search terms

• Shopping cart activity

• Session activity and browsing interactions

• Cookies and similar identifiers

• Date and time of website visits

This information helps us maintain website functionality, understand customer activity, improve performance, and protect against fraudulent transactions.

3. How We Use Personal Information

Damani Brand processes personal information for legitimate business purposes, including:

Order Processing and Fulfillment

We use customer information to process purchases, confirm orders, coordinate shipping, provide tracking information, manage returns, and address order-related questions.

Customer Accounts

We use account information to support customer registration, authentication, account access, order history, and account management.

Customer Communications

We use contact information to provide purchase confirmations, shipping notifications, delivery updates, customer service responses, and important account-related messages.

Marketing and Promotions

With appropriate authorization, we may send information about new arrivals, product collections, special offers, promotions, and other Damani Brand updates.

Website Analytics and Improvements

We analyze website activity to understand shopping behavior, improve navigation, evaluate product interest, and enhance the customer experience.

Security and Fraud Prevention

We may use transaction and technical information to identify suspicious activity, prevent unauthorized access, detect fraud, and protect customers and our business.

Legal and Regulatory Compliance

We may process or retain information when necessary to comply with applicable laws, tax requirements, financial recordkeeping obligations, lawful requests, and dispute-resolution procedures.

4. Shopify and Customer Data Processing

Damani Brand uses Shopify as its primary e-commerce platform.

Shopify provides services that support:

• Online storefront operations

• Customer accounts and authentication

• Shopping cart and checkout functionality

• Payment processing integrations

• Order management

• Shipping and fulfillment coordination

• Customer communications

• Marketing tools and analytics

• Fraud detection and security

• Privacy and consent management

Customer information may be processed by Shopify and its authorized service providers as necessary to deliver these services.

Shopify Network Intelligence

Damani Brand has enabled Shopify Network Intelligence.

Through this feature, Shopify may process eligible customer and commerce information alongside information from other participating Shopify merchants to improve supported services, including fraud prevention, commerce insights, advertising, personalization, and related functionality.

Such processing is governed by Shopify's applicable terms and privacy practices.

Customers may have rights to limit certain data uses or sharing activities depending on their location and applicable privacy laws.

For more information, visit:

https://www.shopify.com/legal/privacy

5. Google Services and Authentication

Damani Brand uses Google services to support website analytics, online commerce, and customer-facing functionality.

These services may include Google Analytics, Google Search Console, Google-related advertising integrations, and Google authentication services.

A. Google Sign-In and OAuth Authentication

Where Google Sign-In is offered, customers may choose to use their Google account to authenticate and access supported Damani Brand customer account features.

Google authentication may allow Damani Brand, through its authentication service providers, to receive limited information authorized by the customer, such as:

• Name

• Email address

• Google account profile identifier

• Profile image, if requested and authorized

• Authentication-related information necessary to complete sign-in

The specific information received depends on the permissions requested and approved during the Google authorization process.

We use Google authentication information to:

• Verify customer identity

• Facilitate secure customer account access

• Associate an authenticated identity with the appropriate customer account

• Support account functionality

• Help prevent unauthorized access

We do not use Google authentication information to access unrelated Google account content.

Damani Brand does not request access to customers' Gmail messages, Google Drive documents, contacts, calendars, or other unrelated Google account data through its standard customer sign-in functionality.

B. Google User Data Protection

Information obtained through Google authentication is used only for the disclosed authentication and account-related purposes.

We do not sell Google authentication data or use it to create unrelated advertising profiles.

We do not transfer Google authentication information to unrelated third parties. Limited information may be processed by authorized authentication, hosting, and security service providers when necessary to operate the requested functionality.

We apply reasonable administrative, technical, and organizational safeguards to protect authentication-related information.

Where applicable, our handling of Google user data is intended to comply with Google's API Services User Data Policy, including applicable Limited Use requirements.

C. Google Authentication Data Retention and Deletion

Google authentication-related information is retained only as necessary for the purposes described in this policy, subject to legitimate security, legal, and operational requirements.

Customers may request the deletion of eligible account information by contacting:

damanibrandllc@gmail.com

We will review and process requests in accordance with applicable law and relevant service-provider requirements.

Customers may also review and revoke third-party account access through their Google Account security settings.

Revoking access may prevent future authentication through Google but does not automatically delete records that must be retained for legitimate business or legal purposes.

D. Google Analytics

Damani Brand uses Google Analytics to understand how visitors interact with our website.

Google Analytics may collect or process information such as device identifiers, website interactions, page views, referral information, and approximate location.

We use analytics information to evaluate website performance, improve the shopping experience, and understand customer engagement.

Google's privacy information is available at:

https://policies.google.com/privacy

Google Analytics opt-out information is available at:

https://tools.google.com/dlpage/gaoptout

E. Google Advertising and Related Services

Where enabled, Google advertising services may use cookies or similar technologies to measure advertising performance, understand interactions with advertisements, and support relevant promotional campaigns.

Advertising-related processing is subject to applicable privacy choices and consent requirements.

Customers may manage Google advertising preferences at:

https://myadcenter.google.com

6. Dropshipping Suppliers and Fulfillment Partners

Damani Brand operates primarily through a dropshipping business model.

We do not maintain traditional in-house merchandise inventory. Instead, products are sourced from independent suppliers and fulfillment partners who ship merchandise directly to customers.

Our supplier and fulfillment network includes services such as:

• DSers / AliExpress Dropshipping

• Modalyst

• Trendsi

• Printful

• Printify

• Ave Shop

• Shewin

• Importify

We may also work with other product suppliers, shipping carriers, and fulfillment services as necessary to complete customer orders.

To fulfill an order, we may share relevant information with the appropriate supplier or shipping provider, including:

• Customer name

• Shipping address

• Telephone number when required for delivery

• Ordered products, sizes, and quantities

• Order reference information

• Delivery instructions

We share information necessary to process, fulfill, and deliver purchases.

Suppliers and shipping partners may process customer information under their own applicable privacy policies and legal obligations.

Damani Brand does not authorize fulfillment partners to use customer information for unrelated marketing on our behalf without an appropriate legal basis.

7. Cookies and Similar Technologies

Damani Brand uses cookies, pixels, and similar technologies to operate our website and improve the shopping experience.

These technologies may support:

Essential Cookies: Shopping cart functions, checkout, authentication, security, and other necessary website operations.

Analytics Cookies: Website traffic measurement, performance monitoring, and visitor engagement analysis.

Functional Cookies: Remembering customer preferences and supporting convenient website functionality.

Advertising and Marketing Cookies: Measuring campaign effectiveness, supporting relevant advertising, and understanding interactions with promotional content.

Cookie Consent

Damani Brand provides cookie consent and preference-management functionality through Shopify.

Where required, visitors can accept, decline, or manage nonessential cookies and similar technologies.

Certain cookies are necessary for the website to function and may remain active regardless of optional cookie preferences.

Visitors may also manage cookies through their browser settings.

Disabling certain technologies may affect website features, saved preferences, or shopping functionality.

Cookie availability, duration, and providers may change as Shopify and other authorized services are updated.

8. Marketing Communications and Consent

Damani Brand may offer customers the opportunity to subscribe to marketing communications.

These communications may include:

• New product arrivals

• Men's and women's fashion collections

• Exclusive promotions

• Special offers

• Seasonal announcements

• Product updates

Email Marketing

Customers may subscribe through checkout, account registration, or other available subscription forms.

Where enabled, Damani Brand uses a double opt-in confirmation process that asks customers to confirm their subscription.

Customers may unsubscribe from promotional emails at any time using the unsubscribe link provided in those messages.

SMS Marketing

Where SMS marketing services are enabled, customers may receive promotional text messages after providing the consent required by applicable law.

Customers may withdraw SMS marketing consent using the instructions provided in the messages or by contacting us.

Transactional Communications

Unsubscribing from promotional communications does not necessarily prevent essential order-related or account-related messages.

We may continue sending purchase confirmations, shipping updates, security notices, and other necessary service communications.

9. Personalized Advertising and Data Sharing

Damani Brand may use authorized advertising and analytics services to measure promotional campaigns and present relevant products to customers.

Depending on the technologies enabled, certain information about website visits, shopping activity, and advertising interactions may be disclosed to service providers and advertising partners.

Such disclosures may qualify as sharing or targeted advertising under applicable privacy laws, even where no monetary payment is exchanged for personal information.

Customers in eligible jurisdictions may have the right to opt out of certain disclosures or targeted advertising activities.

Damani Brand provides a data-sharing opt-out page through its Shopify-powered website.

Customers may use that page, available privacy preference controls, or the contact information in this policy to exercise applicable rights.

We do not sell customer contact lists to data brokers.

10. Data Sharing With Third Parties

Damani Brand may disclose personal information to authorized third parties when reasonably necessary for business operations.

These may include:

• Shopify and its authorized service providers

• Payment processors and financial institutions

• Product suppliers and fulfillment partners

• Shipping carriers

• Website hosting and security providers

• Customer account authentication providers

• Google and other analytics providers

• Advertising and marketing service providers

• Customer support and communication platforms

• Professional advisers and regulatory authorities when appropriate

We may also disclose information when required by law, to respond to lawful legal processes, investigate suspected fraud, enforce applicable agreements, or protect the rights and safety of customers and others.

If our business undergoes a merger, acquisition, restructuring, or sale of assets, relevant information may be transferred subject to applicable legal protections.

11. Data Storage, Security, and International Processing

Damani Brand uses reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.

These measures may include secure connections, access restrictions, authentication controls, and security protections supplied by Shopify and other service providers.

Our Shopify customer privacy settings currently identify the United States as the selected data storage hosting location.

However, Shopify, Google, suppliers, and other service providers may process or access information in other countries as necessary to deliver their services.

Where applicable, international transfers are subject to relevant legal safeguards and service-provider agreements.

No method of electronic transmission or storage is completely secure. Although we work to protect customer information, absolute security cannot be guaranteed.

12. Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this policy, including:

• Processing and fulfilling orders

• Maintaining customer accounts

• Providing customer support

• Managing returns, refunds, and disputes

• Meeting tax and accounting requirements

• Preventing fraud

• Complying with applicable legal obligations

Retention periods vary depending on the category of information and the reason it was collected.

When information is no longer required, we take reasonable steps to delete, anonymize, or securely dispose of it, subject to legal and operational requirements.

Customers may request deletion of eligible personal information using the contact information below.

13. Customer Privacy Rights

Depending on your location and applicable law, you may have certain rights regarding your personal information.

These may include the right to:

• Request access to personal information we maintain about you

• Request correction of inaccurate information

• Request deletion of eligible personal information

• Obtain a copy of certain personal information

• Withdraw consent where processing is based on consent

• Object to or restrict certain processing activities

• Opt out of qualifying targeted advertising, sales, or sharing

• Appeal certain privacy request decisions where applicable

• Exercise applicable rights without unlawful discrimination

Some requests may be subject to identity verification, legal exceptions, or record-retention requirements.

To submit a privacy request, contact:

damanibrandllc@gmail.com

Please include sufficient information for us to identify the request and respond appropriately. Do not email passwords or complete payment card numbers.

14. United States State Privacy Rights

Residents of certain U.S. states, including California and other states with applicable consumer privacy laws, may have additional rights concerning their personal information.

Depending on the law, these rights may include access, correction, deletion, portability, and opting out of certain sales, sharing, profiling, or targeted advertising.

Damani Brand provides privacy-management functionality through Shopify, including a data-sharing opt-out page for applicable jurisdictions.

We will review privacy requests and respond within the time periods required by applicable law.

Where permitted, customers may designate authorized agents to submit requests on their behalf.

We may request reasonable verification before fulfilling certain requests.

15. European Economic Area, United Kingdom, and Other International Privacy Rights

Where applicable, Damani Brand processes personal information under lawful bases recognized by relevant data protection laws.

These may include:

• Performance of a contract

• Compliance with legal obligations

• Legitimate business interests, where permitted

• Consent

• Protection of vital interests where applicable

Individuals covered by the General Data Protection Regulation or comparable laws may have additional rights, including access, rectification, erasure, restriction, portability, objection, and withdrawal of consent.

Where legally required, appropriate safeguards will be used for international personal data transfers.

Individuals may also have the right to complain to a competent data protection authority.

16. Children's Privacy

Damani Brand's website and services are intended for a general shopping audience and are not directed toward children under 13.

We do not knowingly collect personal information directly from children under 13.

If a parent or guardian believes a child has provided personal information to us, they may contact damanibrandllc@gmail.com to request appropriate action.

We will review such requests and take steps required by applicable law.

17. Customer Accounts and Account Security

Customers may have access to account features that support order tracking, purchase history, account details, and other shopping functions.

Customer authentication may be handled through Shopify or supported third-party authentication providers.

Customers are responsible for protecting access to their accounts and should promptly notify us if they suspect unauthorized account activity.

Damani Brand may use authentication and security information to verify identity, investigate suspicious activity, and protect account integrity.

18. Third-Party Websites and Services

Our website may contain links to third-party websites, social media platforms, payment services, or other external resources.

These third parties may maintain independent privacy policies and data-processing practices.

Damani Brand is not responsible for the privacy practices of third-party websites that we do not control.

We encourage customers to review the privacy policies of external services before providing personal information.

19. Automated Processing and Fraud Prevention

Shopify and other authorized service providers may use automated systems to help identify potentially fraudulent transactions, suspicious account activity, or security threats.

Such systems may evaluate transaction characteristics, device information, network signals, and related data.

Where applicable law provides rights concerning certain automated decisions, customers may contact us to request information or exercise available rights.

20. Changes to This Privacy Policy

Damani Brand may update this Privacy Policy to reflect changes in our business practices, technology, service providers, legal obligations, or privacy requirements.

When updates are made, we will revise the "Last Updated" date at the beginning of this policy.

Where required by law, we will provide additional notice or obtain consent before implementing material changes.

We encourage customers to review this policy periodically.

21. Contact Information and Privacy Requests

For questions, concerns, complaints, or requests involving personal information, please contact:

Damani Brand LLC
North Carolina, United States

Customer Care and Privacy Contact:
damanibrandllc@gmail.com

Website:
https://www.damanibrand.com

Privacy Policy:
https://damanibrand.com/policies/privacy-policy

We will review privacy-related inquiries and respond in accordance with applicable legal requirements.

Last Updated: November 12, 2026